Senior UA Manager
Permanent / Full Time
Remote
Remote
Excellent - Location Dependent
Marketing
1657248
10-04-2026 05:19 PM
Senior User Acquisition Manager – Global Mobile Games Platform (Remote EU or East Coast) Location: Remote (EU or US East Coast) Salary: €55k – €75k
About the Role A premier developer of a leading multi-game mobile platform is seeking a highly analytical and execution-focused Senior User Acquisition Manager. You will take ownership of scaling complex, high-impact campaigns, optimizing significant multi-million dollar budgets, and defining repeatable growth playbooks that materially move DAU and revenue. This is a hands-on-keyboard role that also offers significant opportunity for mentorship and shaping the UA function within a thriving global gaming ecosystem.
Responsibilities
About the Role A premier developer of a leading multi-game mobile platform is seeking a highly analytical and execution-focused Senior User Acquisition Manager. You will take ownership of scaling complex, high-impact campaigns, optimizing significant multi-million dollar budgets, and defining repeatable growth playbooks that materially move DAU and revenue. This is a hands-on-keyboard role that also offers significant opportunity for mentorship and shaping the UA function within a thriving global gaming ecosystem.
Responsibilities
- Execute and optimize high-volume UA campaigns across Meta, Google, TikTok, Programmatic networks, and emerging OEM channels.
- Own and manage significant annual budgets, dynamically reallocating spend based on strict ROAS, payback, and cohort quality targets.
- Turn experimentation into repeatable, localized playbooks for multiple game verticals and global markets.
- Lead creative strategy and iteration, partnering with Creative leadership to build scalable concept-testing systems.
- Mentor and develop junior UA Managers/Specialists, upleveling the team's testing and analytical culture.
- Collaborate with Data Science and Product teams to align UA metrics with downstream monetization and Live Ops strategies.
- 5–8 years of experience in performance marketing/UA, with at least 3 years specifically in mobile gaming or high-growth apps.
- A proven track record of successfully scaling campaigns with high seven-figure annual budgets to hit ROAS targets.
- Expert, hands-on proficiency in Meta, Google, TikTok, and at least one major MMP (AppsFlyer, Adjust, Singular).
- Demonstrated experience providing mentorship, guidance, or training to other team members.
- Advanced analytical skills (cohort analysis, incrementality/geo-tests) and a data-first decision-making approach.
- Strong grasp of F2P game economics and live ops impacts on LTV.
Benefits Package
Holiday Allowance
Flexible working policy
Bonus scheme
Annual salary reviews
Can't find the job you're looking for? Complete this short form & submit your CV then we will do the rest
(Permitted file size is 5Mb and file types are: doc, docx, txt, pdf, rtf, xls)
Please note that for your privacy no data from this form is stored in this website (view our privacy policy).